A Knight-Swift company, FleetAero (formerly Strehl) is a leader in aerodynamic solutions that help fleets achieve up to 9.98% fuel savings, reducing costs and emissions. The company offers a cutting-edge suite of aerodynamic solutions, including TrailerBladeā¢, its flagship product, designed to maximize efficiency and sustainability.
After acquiring Strehl, Knight-Swift partnered with Freestyle Marketing Group to rebrand Strehl and launch FleetAero. We developed a website, sales collateral, and videos to showcase its cutting-edge aerodynamic solutions, quickly positioning it as an industry leader.
Iron Truck Services (ITS), established by Knight-Swift Transportation Holdings in 2021, offers essential services to truckload carriers of all sizes. Leveraging Knight-Swift’s extensive network, ITS provides a fuel program, insurance, maintenance services and truck sales and rental — services that make essential business operations more affordable and efficient for trucking companies.
Freestyle Marketing Group was entrusted with introducing the one-stop-shop business model to the industry. We developed a strategic brand approach, launching a comprehensive campaign that included a strong online presence, targeted email and digital marketing, and compelling sales videos and collateral to drive engagement and industry awareness.
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